Bvlgari goes behind the scenes like never before.
First premiered at the Toronto International Film Festival, the jewellery house’s feature documentary Inside The Dream sheds light on how one diamond becomes the ultimate-red carpet highlight.
With Bvlgari’s jewellery creative director, Lucia Silvestri taking the lead, the film is depicted through her eyes as the Maison’s most famous stars follow her footsteps. After establishing herself in a male-dominated industry, Silvestri learned the reigns of the business directly from the house’s family.
The cast of multifaceted women includes leading stars such as Zendaya, Priyanka Chopra, Chiara Ferragni and Lily Aldridge a are taken through the journey of how the magic happens from start to finish. With a common love for these breathtaking jewellery, the stars are seen in their truest element.
Starting with the precious gems in Jaipur, India to eventually witnessing the artisanal outcome at Bvlgari’s workshop in Rome, an unseen creative process is discovered through each step of the journey.
As the movement of one precious gemstone is tracked from its raw material state to a much-adorned red-carpet piece, the Serpenti Hypnotic Emerald necklace takes centre stage in the documentary and is even regarded as the ‘essence of Bvlgari’.
Seen gracing the Hollywood actresses’ necks previously at the 78th Venice International Film Festival, the 93.83-carat Colombian rare emerald is seen in a new light through this unfiltered firsthand access.
From a dream to a magnificent reality, this ethereal story is nothing short of a world wonder.
Produced by Terminal9 Studios and directed by emerging talent Matthieu Menu, the film is now available on Prime Video in approximately 100 countries globally.
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