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Car that changes color? Here’s how BMW’s i Vision Dee aims to revolutionise world of automobiles


BMW unveils car that can change color.

BMW i Vision Dee: The company has recently rolled out the prototype of a car that is capable of changing its exterior paint, among other digital features such as projecting driving data across the inside of the windshield. Dubbed as i Vision Dee, this BMW concept car was globally revealed at the ongoing Consumer Electronics Show in Las Vegas. The inspiration for the name “Dee” comes from acronym for digital emotional experience. The event was also attended by the former actor and California governor Arnold Schwarzenegger.

The company had also presented a car based on a similar theme last year, however, the colour changing capabilities of the previous model was restricted to just from white to black and gray in between. Meanwhile, the newly showcased car can change in a rainbow of colors, in one solid hue or in stripes or checks.

The new model has displayed only as a concept for time being, but it is said to shape up the design of future cars from the luxury manufacturer. Apart from colour changing capabilities, this car also projects driving data such as speed, direction and other, over to the windshield and this technology is scheduled to be an option as of 2025.

The i Vision Dee interior
The i Vision Deealso debuts the brand’s latest heads-up display system

BMW has also raised the possibility of projecting augmented reality images on the windshield and turn it into a full-fledged screen with technology that mixes “real and virtual worlds.”

BMW chief Oliver Zipse shared that idea behind the technology inside the car is to use software to create “the ultimate companion” offering a personalized driving experience.

At the global reveal of the car, Schwarzenegger also joked about a prototype brimming with all this new technology. “I was a little concerned because in most of my movies the machine was the enemy. Now they are the allies,” he said.



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