Malouf’s Weekender bedding accessories set includes memory foam pillows, microfiber sheets and a mattress protector.
Logan, Utah – Malouf this week introduced a bundled set of sleep accessories designed for in-store and online promotions.
Launched during Las Vegas Market, the Weekender Essential Bedding Bundle includes two medium-firm shredded memory foam pillows, double-brushed microfiber sheets, and a liquid-proof jersey mattress protector.
“We’re always looking for ways to simplify the sales process for our retail partners, and that’s one of the things we’re achieving with this Weekender launch,” said Ashlee Willes, brand manager at Malouf. “When a customer purchases this bundle, they get all the sleep accessories they need in one convenient package that’s easy to ship and transport.”
Weekender is a sister brand of Malouf and focuses on value mattresses, bed frames, furniture and sleep accessories.
“Several of our retail partners have success with attaching accessory bundles to a mattress purchase,” said Jesse Gibbs, VP of national sales.
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