The Founder
VIKRAM PANDIT
I help businesses grow with practical, meaningful marketing advice and support that drives results.
These are the general challenges I can help you with:
- Brand and marketing strategy & planning
- Positioning, messaging & communications strategy + content development
- General marketing guidance, organization and oversight
- Internal communications and sales enablement strategy
Specifically, as a B2B Marketing Consultant I can:
- Help you decide what your brand strategy should be – your unique value; position/message; voice; tone; look n’ feel.
- Give you general coaching and guidance as well as audit, kick-start, or improve your brand and marketing initiatives.
- Help you get traction in specific areas like digital and content marketing to build awareness, drive leads, enable the sales team and increase customer loyalty.
- Provide leadership or support on a contract basis to oversee a marketing department temporarily or to pinch-hit on various projects (e.g., internal & change management communications, product rollout plans, executive & sales presentations, content management processes & workflows, customer interviews for case studies, etc.)
VIKRAM PANDIT
I help businesses grow with practical, meaningful marketing advice and support that drives results.
These are the general challenges I can help you with:
- Brand and marketing strategy & planning
- Positioning, messaging & communications strategy + content development
- General marketing guidance, organization and oversight
- Internal communications and sales enablement strategy
Specifically, as a B2B marketing consultant I can:
- Help you decide what your brand strategy should be – your unique value; position/message; voice; tone; look n’ feel.
- Give you general coaching and guidance as well as audit, kick-start, or improve your brand and marketing initiatives.
- Help you get traction in specific areas like digital and content marketing to build awareness, drive leads, enable the sales team and increase customer loyalty.
- Provide leadership or support on a contract basis to oversee a marketing department temporarily or to pinch-hit on various projects (e.g., internal & change management communications, product rollout plans, executive & sales presentations, content management processes & workflows, customer interviews for case studies, etc.)
Professional Certifications
- Management Development Program (MDP) from MICA, Ahmedabad.
- Marketing Conference: ‘Brave New World: Rethinking Marketing’, Pune by Confederation of Indian Industry (CII)
- ‘Customer Relationship Management using Digital Signals’ by Bombay Chambers of Commerce & Industry (BCCI)
- Certified NLP Business Practitioner- Sue Knight Consulting
- Certified NLP Practitioner Associate- ABNLP by Headgear Labs
- Certified NLP Coach & Life Coach by IBHNLP
My B2B Marketing Services
Marketing & Communications Consultant | Marketing Coaching | Brand, Marketing and Messaging Strategy | Marketing Planning | Content Marketing and Strategic Communications
I am a tenured marketing consultant and communications strategist located in Mumbai with more that 22 years of experience working for some of the best brands and with some of the best talents. My experience is mostly in business-to-business (B2B) Manufacturing, Engineering & Machinery industries in branding, marketing, advertising & communication roles.
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So why did I become a Marketing Consultant?
I’ve noticed over the years that when it comes to marketing there are many specialists, opinions and ways to achieve goals. There can be a lot of noise and inertia because everyone has their own views and approach towards marketing, organization and leadership around the budget, process and workload. Many are not sure how to organize and manage the work that’s needed to reach a metric goal and the various skills and talents required. It’s these practical aspects of marketing I’m most passionate about, so I decided to consult full time to help companies bridge the gap between strategy and execution.
How I’m different?
With experience in both marketing strategy and execution for last 22 years and a deep understanding of the front-line experience and the B2B sales process, I ‘get it’ at a practical level few possess. I understand multiple points-of-view about marketing having worked in many corporate functions–sales; product management; marketing strategy & planning; content strategy & communications. And being a certified NLP professional, I understand Marketing & Communication in a perspective that is effective & impactful.
What I do best?
My sweet spots are brand, messaging and content strategy (as well as sales enablement, internal communications and figuring out the best mix of tactics and budget to drive a desired business result). Check out the testimonials about my work and style.
Call/ WhatsApp: +91 9822408840 if interested