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One was already a big name in the global auto market before entering India in 1996. The other proved its car-making mettle way back in 1954, when it started assembling Jeep CJ3 under the licence of Willy Jeep. While one cannot separate the South Korean DNA from the former, the latter knows the Indian roads, and off-roads, better than anyone else. Yet, for years Hyundai Motor has been No. 2 in India’s passenger vehicle pecking order. Mahindra
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