Here’s Why We Think GoPro (NASDAQ:GPRO) Is Well Worth Watching

Investors are often guided by the idea of discovering ‘the next big thing’, even if that means buying ‘story stocks’ without any revenue, let alone profit. Sometimes these stories can cloud the minds of investors, leading them to invest with their emotions rather than on the merit of good company fundamentals. While a well funded company may sustain losses for years, it will need to generate a profit eventually, or else investors will move on and the company will wither away.

If this kind of company isn’t your style, you like companies that generate revenue, and even earn profits, then you may well be interested in GoPro (NASDAQ:GPRO). While profit isn’t the sole metric that should be considered when investing, it’s worth recognising businesses that can consistently produce it.

See our latest analysis for GoPro

GoPro’s Improving Profits

In business, profits are a key measure of success; and share prices tend to reflect earnings per share (EPS) performance. So for many budding investors, improving EPS is considered a good sign. It’s an outstanding feat for GoPro to have grown EPS from US$0.36 to US$2.39 in just one year. Even though that growth rate may not be repeated, that looks like a breakout improvement.

It’s often helpful to take a look at earnings before interest and tax (EBIT) margins, as well as revenue growth, to get another take on the quality of the company’s growth. The good news is that GoPro is growing revenues, and EBIT margins improved by 2.5 percentage points to 10%, over the last year. Both of which are great metrics to check off for potential growth.

In the chart below, you can see how the company has grown earnings and revenue, over time. To see the actual numbers, click on the chart.

While we live in the present moment, there’s little doubt that the future matters most in the investment decision process. So why not check this interactive chart depicting future EPS estimates, for GoPro?

Are GoPro Insiders Aligned With All Shareholders?

It’s a necessity that company leaders act in the best interest of shareholders and so insider investment always comes as a reassurance to the market. Shareholders will be pleased by the fact that insiders own GoPro shares worth a considerable sum. Notably, they have an enviable stake in the company, worth US$176m. This totals to 18% of shares in the company. Enough to lead management’s decision making process down a path that brings the most benefit to shareholders. Very encouraging.

Is GoPro Worth Keeping An Eye On?

GoPro’s earnings per share growth have been climbing higher at an appreciable rate. That EPS growth certainly is attention grabbing, and the large insider ownership only serves to further stoke our interest. The hope is, of course, that the strong growth marks a fundamental improvement in the business economics. So at the surface level, GoPro is worth putting on your watchlist; after all, shareholders do well when the market underestimates fast growing companies. Even so, be aware that GoPro is showing 2 warning signs in our investment analysis , you should know about…

Although GoPro certainly looks good, it may appeal to more investors if insiders were buying up shares. If you like to see insider buying, then this free list of growing companies that insiders are buying, could be exactly what you’re looking for.

Please note the insider transactions discussed in this article refer to reportable transactions in the relevant jurisdiction.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.