News Services

hotel rates: Room on the vroom: Hotel rates hit stratosphere for December 31


New Delhi: Room rates for some branded hotels in key markets in India have touched all-time highs for December 31, signalling a spectacular end to the year for the industry.

Rents at Leela Palaces Hotels & Resorts properties in Delhi, Jaipur and Udaipur are at record highs, a company spokesperson said. The Leela Palace Udaipur, which has no rooms available for December 31, was charging about ₹1,06,200 for a night’s stay on Christmas on previously.

Six Senses Fort Barwara in Rajasthan is charging ₹1,20,000 for December 31, said its commercial director Rajat Gera.

“We also have multiple queries for our Maharaja suite priced at ₹7 lakh a night,” he said. “There is an influx of inbound tourism, which had been pretty stagnant and inconsistent so far. Domestic travellers book late and the influx of international tourists has led to rates going up substantially. Those who hadn’t planned in advance are willing to pay a premium.”


Rates for DoubleTree by Hilton Goa-Panaji, Hilton Goa Resort Candolim, and DoubleTree by Hilton Goa-Arpora-Baga are touching historic highs, said Akash Kalia, cluster commercial director, Hilton Hotels, Goa.

While booking patterns have undergone changes, influenced by factors such as the reopening of international borders and the re-establishment of routes by international airlines in response to increased demand, Goa remains a “relevant” destination, Kalia said.

“The state’s unique year-end offerings contribute to its appeal,” he said. “It’s safe to say that, overall, the numbers for our properties are currently at an all-time high.”

Manish Tolani, vice president and commercial director for India at Hilton, said leisure locations are doing great business and the average rates are 40% higher than the previous years.

“This can be easily attributed to the rising demand for travel and the consumers’ desire to spend on travel and seek new experiences,” he said. “Our hotels in city locations have also been seeing a demand rush for December 31 due to last-minute bookings from unplanned travellers who want to relax and unwind with their family at a luxury city hotel of their preference.”

Raj Chopra, owner of the JW Marriott Mussoorie Walnut Grove Resort & Spa, said no rooms were available at the property for December 31. “Our rate of Rs 32,000 is the highest ever,” he said.

New Year rates are the highest Wyndham Hotels & Resorts has seen, due to the demand surge, said Nikhil Sharma, market managing director, Eurasia. “There are certain locations where the prices are notably higher, especially on December 31,” he said.

“Our hotels in Mussoorie, Kasauli, Udaipur, Kochi, Amritsar, Statue of Unity, and Dwarka in Gujarat seem to have particularly elevated tariffs for that specific date.”

Akhil Arora, chief executive officer for Espire Hospitality Group, said rates for the chain’s ZANA Lake Resort in Udaipur are higher than last year for December 31, with a two-night stay priced at Rs 55,000 plus taxes.

“It’s certainly the peak of the market. Rates are probably at the highest than they have ever been for all leisure markets,” said Vijay Thacker, managing director of consulting firm Horwath HTL India. “What is driving the rates is a combination of the propensity to spend among people and market positivity. People are willing to spend on leisure and luxury experiences. International arrival numbers are also higher than last year for the luxury segment. It’s a demand-supply scenario.”

Chander K Baljee, chairman and MD of Royal Orchid & Regenta Hotels, said the chain’s properties in Mysore and Kabini have hit records for December 31. “Most hotels are chock-a-block at leisure destinations and it seems that people are still searching till the last minute and are willing to spend more,” he said.

A New Year eve immersion package is priced at ₹65,000 plus taxes for December 31 at the Fairmont Jaipur.

Explaining the rationale for the pricing, which is the steepest ever, Indu Khatri, director of sales and marketing at the hotel, said the package will include “exclusive” experiences and “top-tier” spirits.


Source link