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New York – Indo Count’s big launch for market is a 3-fer: its 1st comprehensive license, its 1st bath license and the 1st excursion into home for the global fitness brand.
The vertical manufacturer – one of the Top 10 home textiles suppliers to the U.S. market – has signed an exclusive license with the Gaiam brand, which is owned by Galaxy Universal. The license includes bedding and bath, the latter a new category for Indo Count.
The Gaiam home collection will be featured at next week’s New York Home Fashions Market and will launch in stores and online in the U.S., Canada and Mexico with retail partners in spring 2023.
“We’ve been searching for the right brand partner to build innovative, value-add products and we will deliver on the Gaiam brand promise to make wellness accessible to all,” said KK Lalpuria, Indo Count’s executive director and CEO.
Products will be technology-driven, with a focus on the concept of “Restore and Relax.” Product categories include sheets, fashion bedding, utility bedding, bath towels and bath mats.
“We are thrilled to be partnering with a best-in-class home textiles manufacturer, Indo Count,” said James Setton, Galaxy’s COO. “With their extensive design and development capabilities, we are excited to show the retail community how Gaiam home can fit into their assortments.”
Indo Count’s showroom is located at 390 5th Ave.
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