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Kidbea: Clothing brand Kidbea raises $1 mn funding in pre-series A round led by Venture Catalysts


Kidbea, a bamboo-based kids fashion brand, said it has raised $1 million in funding in the pre-series A round led by early-stage investment firm Venture Catalysts.

The funding round also saw involvement from Agility Ventures and BestVantage Investments, as well as Sandeep Agarwal and Upasana Agarwal, founders of Droom, Ashok Bahadur, alongside a group of experienced angel investors, and Hiro Mizushima, a celebrity actor in Japan.

“The funding signifies a major milestone in our journey to turn Kidbea into a Rs 500 crore brand within the next 3 years. This funding provides us with the means to improve our sustainable offerings, extend our global presence, and persist in redefining children’s fashion,” said Swapnil Srivastav, cofounder of Kidbea adding that the brand posted a 8 times revenue growth in FY-23 in the burgeoning kidswear segment that is pegged at $16.4 billion.

Founded in 2021 by Swapnil Srivastav, Mohammad Hussain, and Aman Kumar Mahto, Kidbea specializes in creating bamboo plant-based, skin-friendly children’s apparel. Kidbea’s products tackle issues such as discomfort, skin rashes, and food spillage in newborns by providing GOTS (Global Organic Textile Standard) certified clothing that is environmentally friendly and gentle on children’s skin.

Kidbea will use the funding to boost its marketing and branding initiatives, expand its team, and improve operations. Additionally, a strategic portion of the funds will be allocated to research and development and technology to maintain a leading position in the rapidly evolving children’s fashion industry.

“With India’s daily birth rate exceeding 67,000 children, there is a substantial opportunity for Kidbea to target the market across both metropolitan areas and small towns, driven by the increasing awareness among new parents regarding sustainable and eco-friendly clothing. Kidbea’s innovative approach and dedication to quality align with the changing expectations of mindful consumers,” Apoorva Ranjan Sharma, cofounder and Managing Director of Venture Catalysts, said.At present, Kidbea has a presence on all major online platforms and is available in over 30 partnered stores located in premium children’s hospitals. Additionally, Kidbea has expanded its global reach to include the UAE, Bahrain, and Australia. The brand’s product portfolio includes kids’ rompers, bodysuits, reusable cloth diapers, soft toys, and accessories.


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