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THE WHAT? The Body Shop has expanded its on-demand delivery partnership with Uber, which will now include almost all of the beauty company’s retail stores across the U.S.
THE DETAILS The partnership expansion brings new locations for consumers to shop The Body Shop products via Uber Eats, including Illinois, Nevada, Georgia, Pennsylvania, Alaska and Hawaii.
The development comes two years since the collaboration was first launched, with 75 of The Body Shop storefronts now offering more than 2,000 of the beauty retailer’s most popular items, including Shea Body Butter, Ginger Shampoo, and its Tea Tree range.
THE WHY? Aliza Birnberg-Perruzzi, AVP, Marketing, U.S., “Two years since The Body Shop pilot program with Uber Eats began, we’re thrilled to expand our partnership to now offer reliable, fast, same-day delivery to all of our US customers, in 75 stores across the country.
“Uber Eats allows us to continue to meet our existing customers changing shopping habits and grow our customer base by meeting the needs of the beauty consumer in the US today.”
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